Burt Shavitz, a rural beekeeper whose homespun marketing for natural personal care products transformed him from an unknown recluse into the familiar scruffy face of a line of balms that healed a million lips, died on Sunday in Bangor, Me. He was 80.
The story of Burt's Bee's is amazing. Below is the trailer to a documentary done about Burt. It's a must see.
Director Jody Shapiro ventures into the backwoods of Maine for this wry, thoughtful and intimate documentary portrait of the reclusive Burt Shavitz, founder and (bearded) face of the all-natural personal care brand Burt's Bees. http://tiff.net/whats-on/coming-soon